Centering Discipleship : A Pathway For Multiplying Spectators Into Mature D
Crucibles That Shape Us
All The Apostles Of The Bible
30 Days To Taming Your Tongue
Less Fret More Faith
Waiting In Hope
Faithful Daugher : True Inspiring Stories Celebrating A Mother's Legacy And
Say I Do
My Chick-fil-A Story
Now And Not Yet Bible Study Guide Plus Streaming Video (Student/Study Guide)
Yes, They Did!
Power Of Consecration
Mornings With God
Its Hockey Season
Cherished Girl Amazing Grace Magnolia (2XL T-Shirt)
Big Thoughts For Little People ABC
Chosen Kids Activity Book Season One
I Know The Plans Cross Bookmark
Whats The Good News
How Teens Win
Personal Size Bible Large Print 1995 Text Comfort Print
Successful Local Broadcast Sales
$17.99
For the right person, a career in media sales can be glamorous, rewarding, and lucrative. But without the right guidance, it can also be challenging. Author Paul Weyland has decades of experience working with local direct clients. Now, in Successful Local Broadcast Sales he shares his hard-won wisdom, showing television, radio, and cable salespeople how to get more sales. This invaluable resource gives readers the tools they need to: * get appointments * write great proposals and presentations * sell against other media like newspapers and the Internet * overcome rate resistance * close sales without alienating their clients * create genius creative without being a creative genius * calculate ROI for the client’s advertising dollar * land long-term contracts with local businesses * negotiate more effectively Honest, practical, and accessible, this is the one handbook that shows novice and veteran salespeople how to thrive-not just survive-in the media business.
in stock within 3-5 days of online purchase
SKU (ISBN): 9780814431627
ISBN10: 0814431623
Paul Weyland
Binding: Trade Paper
Published: August 2011
Publisher: AMACOM – Harper Collins Publishers
Print On Demand Product
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